Best practices to spot fake reviews on Google. It is essential to manage this type of review to continue attracting new customers. Unfortunately, this practice is often used by unscrupulous competitors. How do you spot and remove fake reviews?įake reviews can damage your reputation and destroy the image you’ve built over the years. This will give you the image of a company that listens to its customers’ needs and is continuously improving.Īccording to Bright Local, 71% of consumers are more likely to use businesses that respond to existing reviews. Be understanding, take responsibility for your mistakes and highlight all the positive points that have marked your customer’s experience. When faced with a negative review, always remain courteous and empathetic. This will help you improve the customer experience and remedy current problems. When dealing with this type of review, it is important to take into consideration the remarks and criticisms even if they seem unjustified. Responding to a negative review is trickier, as things can get ugly if you do it wrong. This is a mistake that ends up costing their online reputation dearly. Most companies focus on positive reviews and neglect the negative ones thinking that this will make them disappear. Have a nice day”.īy tailoring your response, you create a sense of appreciation, gratitude and most importantly the desire to come back to you and become your ambassador.Īccording to RevLocal, a positive review can increase product conversions by 10% and this rate rises to 37%. It is always a pleasure to see a satisfied customer. “ Hi, our team would like to thank you for the review.
#GOOGLE MY BUSINESS REVIEWS FREE#
Feel free to share more details about your experience with them.įor example, here’s what you might say to a positive review: Got a good review? Thank your customer warmly to make them more loyal.
Click on Reply below the reviews and leave your answer.The most intuitive method remains the Google My Business website. Google provides you with several options to manage your reviews: Responding to reviews in an intelligent way is important to direct potential customers towards you.
#GOOGLE MY BUSINESS REVIEWS HOW TO#
How to respond to your customers’ reviews? The GMB record is immediately highlighted in a local search.Īs you can see, in this context, these reviews are a real marketing tool that builds the online reputation and visibility of a local business. On the other hand, a multitude of bad reviews will have a direct impact on your sales, especially if you have an international clientele.
It is possible to leave a 5 star rating and a detailed comment accessible to all.Įven if people don’t know each other, the feeling of belonging to a community that has shared a similar experience is strong.Īccording to a study, more than 70% of Internet users declare that consulting a positive review inspires a feeling of trust. All you have to do is unlock your phone, note the experience you had with a company. Praise or dislike, Google reviews allow users to express themselves and share their experiences with a service or product.Īs usual, Google offers a very simple tool to use. Google reviews are essential to your online reputation and visibility This listing allows businesses (mainly stores and stores) to gain local visibility since the location of your establishment is associated with Google Maps, allowing you to improve your local referencing.Īccording to Hubspot, 72% of consumers who performed a local search visited a store within 5 miles. reviews from third-party tools that have an agreement with Google (Trustpilot, Yellow Pages…).There are 2 types of reviews displayed on the Google listing:
The GMB form is distinguished by its interactive side and allows customers to rate your establishment and write a review on their experiences. This free service from Google allows local businesses to promote themselves on the web via a listing containing various information about your establishment: In order to make the most of Google reviews, it is essential to understand the particularity of the Google My Business service offered by the American giant. The service that will boost your visibility What exactly is Google My Business? Best practices to spot fake reviews on Google.How do you spot and remove fake reviews?.How to respond to your customers’ reviews?.Google reviews are essential to your online reputation and visibility.The service that will boost your visibility.
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